Improved strategies are needed to boost participation and awareness, the Charities Pensions Club (CPC) has said, after its research found that nearly half (48 per cent) of defined contribution (DC) scheme members have registered for an online account.
A key finding from the survey was that organisations that do not solely depend on their DC scheme provider for communication tend to achieve higher engagements rates.
These types of organisations have taken a more productive approach and tailored their communications to better connect with their employees.
This could involve regular workshops, personalised communication for demographic sections of employee groups and integrate pension discussions into broader financial wellbeing programmes.
CPC also highlighted anecdotal evidence from one of its member schemes, which demonstrated the tangible benefits of these extra efforts, revealing that the scheme was able to increase their engagement rates to over 60 per cent.
Reflecting on the findings, CPC said that they encourage all charities and not-for-profits to consider how they can enhance their own communication strategies to ensure higher engagement and better outcomes for their employees' futures.
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